🚀 How to Start a Business
A comprehensive, start-to-finish guide that walks you through every stage of launching, growing, and scaling a business — from idea generation and market research to branding, marketing, operations, financial management, and exit strategies.
What you'll learn:
-
How to turn ideas into profitable business models
-
How to perform market research and SWOT analysis
-
How to write and execute a business plan
Course content
-
Section
1Phase 1 – Entrepreneurial Readiness & Vision
- 1.1 What It Means to Be an Entrepreneur in Today’s Economy 00:00:00
- 1.2 The Entrepreneur vs. Self-Employed vs. Investor Mindset 00:00:00
- 1.3 Clarifying Your Personal and Professional “Why” 00:00:00
- 1.4 Assessing Your Risk Tolerance and Lifestyle Fit 00:00:00
- 1.5 Building a Resilient Mindset for Uncertainty 00:00:00
- 1.6 Time Commitment: The Real Hours Behind Startup Success 00:00:00
- 1.7 Personal Financial Checkup Before Starting a Business 00:00:00
- 1.8 Aligning Business Goals with Personal Life Goals 00:00:00
- 1.9 – Understanding the Emotional Rollercoaster of Entrepreneurship 00:00:00
- 1.10 – Identifying Your Core Strengths and Weaknesses 00:00:00
- 1.11 – How to Cultivate Self-Discipline for Long-Term Success 00:00:00
- 1.12 – Setting Boundaries to Protect Work-Life Balance 00:00:00
- 1.13 – Developing a Support System of Mentors and Peers 00:00:00
- 1.14 – Leveraging Your Existing Skills for Startup Advantage 00:00:00
- 1.15 – Learning to Think Like a Problem-Solver 00:00:00
- 1.16 – How to Handle Criticism and Feedback Constructively 00:00:00
- 1.17 – Creating a Personal Growth Plan Alongside Your Business Plan 00:00:00
- 1.18 – The Role of Continuous Learning in Staying Competitive 00:00:00
- 1.19 – Managing Stress and Avoiding Burnout as a Founder 00:00:00
- 1.20 – Visualizing Success: Techniques to Keep Motivation High 00:00:00
- 1.21 – Building Grit for Long-Term Entrepreneurial Survival 00:00:00
- 1.22 – Developing Decision-Making Confidence Under Pressure 00:00:00
- 1.23 – Recognizing and Overcoming Impostor Syndrome 00:00:00
- 1.24 – Embracing Failure as a Stepping Stone to Growth 00:00:00
- 1.25 – Building Emotional Intelligence for Business Leadership 00:00:00
- 1.26 – Understanding Your Personal Leadership Style 00:00:00
- 1.27 – Balancing Optimism with Realism in Startup Planning 00:00:00
- 1.28 – Creating a Personal Accountability System 00:00:00
- 1.29 – Developing Patience for the Long Game in Entrepreneurship 00:00:00
- 1.30 – Turning Life Experiences into Business Advantages 00:00:00
- 1.31 – Identifying Your Unique Value Proposition as an Individual 00:00:00
- 1.32 – How to Stay Motivated When Progress Feels Slow 00:00:00
- 1.33 – Creating Habits That Support Entrepreneurial Success 00:00:00
- 1.34 – Learning to Adapt Quickly to Market Changes 00:00:00
- 1.35 – Building Mental Toughness Through Small Daily Wins 00:00:00
- 1.36 – Knowing When to Seek Expert Help or Advice 00:00:00
- 1.37 – Managing Doubt During the Startup Journey 00:00:00
- 1.38 – Keeping Perspective During Setbacks 00:00:00
- 1.39 – Using Reflection to Refine Your Vision Over Time 00:00:00
- 1.40 – Aligning Your Values With Your Business Practices 00:00:00
- 1.41 – Developing a Founder’s Morning Routine for Peak Performance 00:00:00
- 1.42 – How to Maintain Focus in a World Full of Distractions 00:00:00
- 1.43 – Understanding the Sacrifices Behind Startup Success 00:00:00
- 1.44 – Learning to Thrive Without a Steady Paycheck 00:00:00
- 1.45 – Navigating the Emotional Impact of Risk on Family Life 00:00:00
- 1.46 – Practicing Mindfulness to Improve Business Clarity 00:00:00
- 1.47 – Staying Accountable to Your Long-Term Vision 00:00:00
- 1.48 – Leveraging Small Wins to Build Momentum 00:00:00
- 1.49 – Building Resilience Through Continuous Experimentation 00:00:00
- 1.50 – Crafting Your Personal Entrepreneurial Manifesto 00:00:00
-
Section
2Phase 2 – Idea Discovery & Selection
- 2.1 Where to Find High-Potential Business Ideas 00:00:00
- 2.2 Creativity Techniques for Idea Generation 00:00:00
- 2.3 Spotting Trends Before They Go Mainstream 00:00:00
- 2.4 Gap Identification: Finding What’s Missing in the Market 00:00:00
- 2.5 Solving Problems That People Will Pay For 00:00:00
- 2.6 Testing Multiple Ideas at Low Cost 00:00:00
- 2.7 Choosing an Idea That Matches Your Skills & Market Demand 00:00:00
- 2.8 – Validating Your Idea with Real Customers Before You Build 00:00:00
- 2.9 – Leveraging Your Personal Network for Idea Feedback 00:00:00
- 2.10 – Using Competitor Analysis to Refine Your Idea 00:00:00
- 2.11 – Niche Down: Serving a Small, Profitable Audience 00:00:00
- 2.12 – Cross-Industry Inspiration: Borrowing Ideas from Other Sectors 00:00:00
- 2.13 – Leveraging Social Media for Idea Inspiration 00:00:00
- 2.14 – Using Google Trends and Keyword Data for Market Signals 00:00:00
- 2.15 – Reverse Engineering Successful Startups 00:00:00
- 2.16 – Identifying Pain Points Through Online Communities 00:00:00
- 2.17 – Using Data and Statistics to Identify Growing Industries 00:00:00
- 2.18 – Building on Existing Products to Create a Better Version 00:00:00
- 2.19 – Partnering with Experts to Co-Create Business Ideas 00:00:00
- 2.20 – How to Evaluate the Scalability of Your Idea 00:00:00
- 2.21 – Filtering Ideas Through Your Core Values 00:00:00
- 2.22 – Testing Market Demand with Pre-Sales 00:00:00
- 2.23 – The “Problem First” Approach to Idea Development 00:00:00
- 2.24 – Applying the Blue Ocean Strategy for New Opportunities 00:00:00
- 2.25 – Identifying Trends from Emerging Technologies 00:00:00
- 2.26 – Finding Ideas in Customer Complaints and Reviews 00:00:00
- 2.27 – Spotting Market Gaps in Local vs. Global Markets 00:00:00
- 2.28 – Using Surveys and Polls to Gather Market Insight 00:00:00
- 2.29 – Turning Hobbies into Profitable Business Ideas 00:00:00
- 2.30 – Finding Opportunities in Policy and Law Changes 00:00:00
- 2.31 – Using Seasonal and Event-Driven Ideas for Profits 00:00:00
- 2.32 – Building on Industry Shifts and Disruptions 00:00:00
- 2.33 – Understanding Consumer Behavior Changes 00:00:00
- 2.34 – Using Crowdfunding Platforms for Idea Validation 00:00:00
- 2.35 – Identifying Underserved Demographics 00:00:00
- 2.36 – Opportunities in Sustainability and Green Businesses 00:00:00
- 2.37 – Monetizing Knowledge and Expertise as a Service 00:00:00
- 2.38 – Pivoting Existing Business Models for New Niches 00:00:00
- 2.39 – Finding Ideas in Franchise Opportunities 00:00:00
- 2.40 – Leveraging the Gig Economy for Low-Cost Testing 00:00:00
- 2.41 – Creating Solutions for Remote Work Challenges 00:00:00
- 2.42 – Looking for Untapped International Markets 00:00:00
- 2.43 – Building Ideas Around Subscription Models 00:00:00
- 2.44 – Integrating AI and Automation into Existing Ideas 00:00:00
- 2.45 – Exploring the Intersection of Two Different Markets 00:00:00
- 2.46 – Finding Micro-Niche Opportunities Online 00:00:00
- 2.47 – Using Case Studies to Inspire New Business Models 00:00:00
- 2.48 – Identifying Recurring Problems in Your Industry 00:00:00
- 2.49 – Building a Business Around a Lifestyle Choice 00:00:00
- 2.50 – Final Checklist: Selecting the One Idea to Move Forward With 00:00:00
-
Section
3Phase 3 – Market Research Deep Dive
- 3.1 What Market Research Is and Why It Matters 00:00:00
- 3.2 Conducting Primary Research (Surveys, Focus Groups, Interviews) 00:00:00
- 3.3 Conducting Secondary Research (Reports, Online Databases) 00:00:00
- 3.4 Defining Your Ideal Customer Avatar 00:00:00
- 3.5 Segmenting Your Target Market for Precision Marketing 00:00:00
- 3.6 Analyzing Competitor Strengths & Weaknesses 00:00:00
- 3.7 Industry Analysis Using Porter’s Five Forces 00:00:00
- 3.8 Mapping the Customer Journey from Awareness to Loyalty 00:00:00
- 3.9 – Identifying Market Size and Growth Potential 00:00:00
- 3.10 – Tracking Emerging Trends and Consumer Behavior Shifts 00:00:00
- 3.11 – Leveraging Social Listening Tools for Real-Time Insights 00:00:00
- 3.12 – Building and Using a Competitive Matrix 00:00:00
- 3.13 – Finding Hidden Niches in Oversaturated Markets 00:00:00
- 3.14 – Understanding Seasonal and Cyclical Demand Patterns 00:00:00
- 3.15 – Using Keyword Research to Gauge Demand Online 00:00:00
- 3.16 – Market Validation Through Small-Scale Test Sales 00:00:00
- 3.17 – How to Analyze Customer Reviews for Product Gaps 00:00:00
- 3.18 – Applying SWOT Analysis to Market Opportunities 00:00:00
- 3.19 – Calculating Total Addressable Market (TAM), SAM, and SOM 00:00:00
- 3.20 – Understanding Pricing Strategies in Your Market 00:00:00
- 3.21 – How to Use Mystery Shopping to Understand Competitors 00:00:00
- 3.22 – Analyzing Industry Reports and White Papers Effectively 00:00:00
- 3.23 – Identifying Key Decision-Makers in B2B Markets 00:00:00
- 3.24 – Tracking Competitor Marketing Campaigns for Insights 00:00:00
- 3.25 – Evaluating Market Entry Barriers and Risks 00:00:00
- 3.26 – Building a Market Research Dashboard for Ongoing Tracking 00:00:00
- 3.27 – How to Read and Interpret Demographic Data 00:00:00
- 3.28 – Understanding Psychographics for Deeper Targeting 00:00:00
- 3.29 – Conducting Regional vs. Global Market Comparisons 00:00:00
- 3.30 – How to Validate a Product Idea Before Launch 00:00:00
- 3.31 – Leveraging Google Trends for Market Intelligence 00:00:00
- 3.32 – How to Find and Use Government Data for Research 00:00:00
- 3.33 – Applying the Jobs-to-Be-Done Framework for Market Fit 00:00:00
- 3.34 – Using Net Promoter Score (NPS) to Gauge Market Satisfaction 00:00:00
- 3.35 – Analyzing Trade Publications for Industry Insights 00:00:00
- 3.36 – Identifying Influencers and Opinion Leaders in Your Niche 00:00:00
- 3.37 – Reverse-Engineering Competitor Sales Funnels 00:00:00
- 3.38 – How to Use Heatmaps and Website Analytics for Insights 00:00:00
- 3.39 – Analyzing Financial Filings of Public Competitors 00:00:00
- 3.40 – How to Spot Under-Served Segments in Your Market 00:00:00
- 3.41 – Understanding Consumer Decision-Making Models 00:00:00
- 3.42 – How to Test Marketing Messages Before Launch 00:00:00
- 3.43 – Mapping Competitor Distribution Channels 00:00:00
- 3.44 – Evaluating the Role of Technology in Market Shifts 00:00:00
- 3.45 – Using Case Studies to Identify Best Practices 00:00:00
- 3.46 – How to Combine Quantitative and Qualitative Research 00:00:00
- 3.47 – Turning Market Research into Actionable Business Strategies 00:00:00
- 3.48 – Avoiding Common Market Research Mistakes 00:00:00
- 3.49 – Building a Continuous Market Monitoring System 00:00:00
- 3.50 – Creating Your Market Research Report & Executive Summary 00:00:00
-
Section
4Phase 4 – SWOT, Risk & Feasibility
- 4.1 Introduction to SWOT Analysis 00:00:00
- 4.2 Conducting a Detailed SWOT for Your Business 00:00:00
- 4.3 Translating SWOT Findings into Actionable Strategy 00:00:00
- 4.4 Common Threats for New Businesses and How to Mitigate Them 00:00:00
- 4.5 Performing a Risk Assessment Matrix 00:00:00
- 4.6 Building a Risk Contingency Plan 00:00:00
- 4.7 How to Write a Feasibility Study Report 00:00:00
- 4.8 Determining the Viability of Your Idea Before Investment 00:00:00
- 4.9 Identifying Internal Strengths to Leverage for Growth 00:00:00
- 4.10 Spotting and Addressing Weaknesses Early 00:00:00
- 4.11 Recognizing External Opportunities in Your Market 00:00:00
- 4.12 Monitoring and Preparing for Market Threats 00:00:00
- 4.13 Using SWOT to Drive Competitive Advantage 00:00:00
- 4.14 Prioritizing Risks by Probability and Impact 00:00:00
- 4.15 Financial Risk Analysis for Startups 00:00:00
- 4.16 Operational Risk Assessment and Mitigation 00:00:00
- 4.17 Legal and Compliance Risks for New Businesses 00:00:00
- 4.18 Reputational Risk and Brand Protection Strategies 00:00:00
- 4.19 Scenario Planning for Worst-Case Situations 00:00:00
- 4.20 Building a Flexible Risk Response Framework 00:00:00
- 4.21 Understanding Break-Even Analysis in Feasibility Studies 00:00:00
- 4.22 Forecasting Market Demand Accurately 00:00:00
- 4.23 Evaluating Resource Requirements Before Launch 00:00:00
- 4.24 Assessing Technology Feasibility and Infrastructure Needs 00:00:00
- 4.25 Testing Your Business Model Before Full Rollout 00:00:00
- 4.26 Balancing Optimism with Realistic Risk Assessment 00:00:00
- 4.27 How to Document SWOT Findings for Stakeholders 00:00:00
- 4.28 Turning Risk Data into Strategic Decision-Making 00:00:00
- 4.29 Using SWOT in Pitch Decks and Investor Meetings 00:00:00
- 4.30 Adapting SWOT Over Time as Your Business Evolves 00:00:00
- 4.31 Feasibility Analysis for Different Business Types 00:00:00
- 4.32 Understanding Cultural and Regional Market Risks 00:00:00
- 4.33 Conducting Competitive Feasibility Comparisons 00:00:00
- 4.34 Integrating SWOT with Business Plan Development 00:00:00
- 4.35 Using Sensitivity Analysis in Risk Forecasting 00:00:00
- 4.36 How to Secure Investor Confidence Through Risk Planning 00:00:00
- 4.37 Creating a Feasibility Timeline and Milestones 00:00:00
- 4.38 SWOT Templates and Digital Tools for Entrepreneurs 00:00:00
- 4.39 How to Avoid Confirmation Bias in SWOT and Risk Assessment 00:00:00
- 4.40 Building Cross-Functional Teams for Risk Management 00:00:00
- 4.41 Identifying Early Warning Signs of Emerging Risks 00:00:00
- 4.42 Applying SWOT in Marketing and Product Development 00:00:00
- 4.43 Assessing Supply Chain Stability in Risk Planning 00:00:00
- 4.44 Using Feasibility Studies for Expansion Decisions 00:00:00
- 4.45 The Role of Customer Feedback in Feasibility and Risk Analysis 00:00:00
- 4.46 Tracking and Measuring the Effectiveness of Risk Strategies 00:00:00
- 4.47 Real-World SWOT and Feasibility Case Studies 00:00:00
- 4.48 Legal Structures and Their Impact on Risk Profiles 00:00:00
- 4.49 How to Present Risk and Feasibility Findings to Partners 00:00:00
- 4.50 Final Integration: From SWOT to Action and Execution 00:00:00
-
Section
5Phase 5 – Business Model & Structure
- 5.1 Choosing a Business Model That Matches Your Market 00:00:00
- 5.2 Understanding B2B, B2C, C2C, and Hybrid Models 00:00:00
- 5.3 Lean Startup Model: Build-Measure-Learn Loop 00:00:00
- 5.4 Subscription Models, Freemium, and Pay-Per-Use 00:00:00
- 5.5 Revenue Model Mapping: All Possible Streams 00:00:00
- 5.6 Social Enterprise & Nonprofit Business Models 00:00:00
- 5.7 Franchising vs. Starting from Scratch 00:00:00
- 5.8 Home-Based vs. Brick-and-Mortar Startup Considerations 00:00:00
- 5.9 Licensing Your Product or Idea to Other Businesses 00:00:00
- 5.10 E-commerce Platforms vs. Custom Website Builds 00:00:00
- 5.11 The Marketplace Approach: Selling on Amazon, Etsy, or eBay 00:00:00
- 5.12 Dropshipping, Print-on-Demand, and Other Fulfillment Models 00:00:00
- 5.13 White-Label vs. Private-Label Opportunities 00:00:00
- 5.14 Direct-to-Consumer (DTC) Strategy Essentials 00:00:00
- 5.15 Platform-Based Business Models (Uber, Airbnb, Fiverr) 00:00:00
- 5.16 Aggregator Business Model (Information, Listings, and Reviews) 00:00:00
- 5.17 Multi-Sided Platforms and How They Monetize 00:00:00
- 5.18 The Membership Community Model for Recurring Revenue 00:00:00
- 5.19 Ad-Supported Revenue Models for Content Businesses 00:00:00
- 5.20 Data Monetization and Selling Insights Responsibly 00:00:00
- 5.21 Crowdsourcing and Crowdfunding as a Core Business Model 00:00:00
- 5.22 Productized Services: Turning Skills into Fixed Packages 00:00:00
- 5.23 Hybrid Physical-Digital Models (Omnichannel Selling) 00:00:00
- 5.24 Event-Driven Business Models (Workshops, Retreats, Conferences) 00:00:00
- 5.25 Peer-to-Peer (P2P) Lending and Financial Service Models 00:00:00
- 5.26 Licensing Intellectual Property for Passive Income 00:00:00
- 5.27 Corporate Sponsorship and Partnership Revenue Models 00:00:00
- 5.28 Outsourcing and Offshore Business Models 00:00:00
- 5.29 Manufacturing and Wholesale Distribution Models 00:00:00
- 5.30 High-Ticket vs. Low-Ticket Sales Strategies 00:00:00
- 5.31 Seasonal Business Models and Managing Cash Flow Cycles 00:00:00
- 5.32 Business Models Built on Government Contracts & Grants 00:00:00
- 5.33 Influencer-Led and Creator Economy Models 00:00:00
- 5.34 Bundling and Unbundling: Product & Service Strategy 00:00:00
- 5.35 Cause-Based and Advocacy-Driven Business Models 00:00:00
- 5.36 Product Subscription Boxes: Curation for Niche Markets 00:00:00
- 5.37 Service Retainers and Monthly Management Contracts 00:00:00
- 5.38 On-Demand Service Models (TaskRabbit, Handy, Thumbtack) 00:00:00
- 5.39 Knowledge Commerce: Selling Courses, Ebooks, and Workshops 00:00:00
- 5.40 SaaS (Software-as-a-Service) Business Models 00:00:00
- 5.41 Microtransaction and In-App Purchase Models 00:00:00
- 5.42 API-as-a-Product Monetization 00:00:00
- 5.43 Building a Marketplace for Digital Products 00:00:00
- 5.44 Reverse Auction & Bidding Platform Models 00:00:00
- 5.45 Localized Niche Market Business Models 00:00:00
- 5.46 Brick-and-Click Hybrid Models 00:00:00
- 5.47 Mobile-First App Business Models 00:00:00
- 5.48 Corporate Training and Certification Business Models 00:00:00
- 5.49 Pay-What-You-Want Pricing Models and When They Work 00:00:00
- 5.50 Future-Proofing Your Business Model in Emerging Markets 00:00:00
-
Section
6Phase 6 – Legal & Compliance Setup
- 6.1 Choosing Your Legal Entity: LLC, S-Corp, C-Corp, Nonprofit 00:00:00
- 6.2 Registering Your Business Name & Domain 00:00:00
- 6.3 Filing for an EIN (Employer Identification Number) 00:00:00
- 6.4 State & Local Business Licensing Requirements 00:00:00
- 6.5 Understanding Zoning Laws & Location Restrictions 00:00:00
- 6.6 Setting Up Legal Agreements Between Partners 00:00:00
- 6.7 Contracts Every Business Should Have in Place 00:00:00
- 6.8 Protecting Your Intellectual Property (Trademark, Patent, Copyright) 00:00:00
- 6.9 – Understanding Business Insurance Requirements 00:00:00
- 6.10 – Drafting a Comprehensive Operating Agreement 00:00:00
- 6.11 – How to Legally Hire Employees and Contractors 00:00:00
- 6.12 – Employee Handbook & Workplace Policy Development 00:00:00
- 6.13 – Understanding Federal and State Labor Laws 00:00:00
- 6.14 – Complying with ADA (Americans with Disabilities Act) Requirements 00:00:00
- 6.15 – Data Privacy Laws: GDPR, CCPA, and Beyond 00:00:00
- 6.16 – Cybersecurity Compliance for Small Businesses 00:00:00
- 6.17 – Recordkeeping & Retention Laws for Businesses 00:00:00
- 6.18 – Sales Tax Registration & Compliance 00:00:00
- 6.19 – Understanding Use Tax and When It Applies 00:00:00
- 6.20 – Applying for Industry-Specific Permits and Certifications 00:00:00
- 6.21 – Import/Export Legal Requirements for Businesses 00:00:00
- 6.22 – How to Handle Legal Notices & Correspondence 00:00:00
- 6.23 – Creating a Risk Management & Liability Plan 00:00:00
- 6.24 – Workplace Safety Laws & OSHA Compliance 00:00:00
- 6.25 – Environmental Compliance and Sustainability Regulations 00:00:00
- 6.26 – Navigating Nonprofit Compliance (Form 1023, IRS Requirements) 00:00:00
- 6.27 – Annual Report Filings & Ongoing State Requirements 00:00:00
- 6.28 – Complying with Securities Laws for Investments and Fundraising 00:00:00
- 6.29 – Anti-Money Laundering (AML) Compliance for Businesses 00:00:00
- 6.30 – Understanding Consumer Protection Laws 00:00:00
- 6.31 – Setting Up Terms of Service & Privacy Policies for Your Website 00:00:00
- 6.32 – Email Marketing Compliance (CAN-SPAM Act & Other Regulations) 00:00:00
- 6.33 – How to Legally Collect and Store Customer Data 00:00:00
- 6.34 – Understanding Franchise Laws if You Plan to Franchise 00:00:00
- 6.35 – Contract Negotiation Strategies & Legal Safeguards 00:00:00
- 6.36 – How to Choose the Right Business Attorney 00:00:00
- 6.37 – Legal Issues When Selling or Exiting Your Business 00:00:00
- 6.38 – Navigating Bankruptcy & Insolvency Laws 00:00:00
- 6.39 – Compliance for Businesses with Remote Teams 00:00:00
- 6.40 – Anti-Discrimination & Equal Opportunity Employment Laws 00:00:00
- 6.41 – Setting Up a Legal Compliance Calendar 00:00:00
- 6.42 – How to Handle Legal Disputes Without Going to Court 00:00:00
- 6.43 – Understanding Arbitration & Mediation Agreements 00:00:00
- 6.44 – Insurance Claims: How to File and Protect Your Rights 00:00:00
- 6.45 – Compliance Audits: How to Prepare and Pass 00:00:00
- 6.46 – Penalties & Consequences for Non-Compliance 00:00:00
- 6.47 – Crisis Legal Planning: Preparing for Emergencies 00:00:00
- 6.48 – Building a Legal & Compliance Budget for Your Business 00:00:00
- 6.49 – Case Studies of Businesses That Failed Due to Legal Issues 00:00:00
- 6.50 – Final Legal Compliance Checklist Before Launch 00:00:00
-
Section
7Phase 7 – Financial Setup & Funding, Taxes, Grants and No-Money Startup Strategies, Government Contracting & SBA Programs, and Nonprofit Funding & Financial Management
- 7.1 Calculating Exact Startup Costs 00:00:00
- 7.2 Creating a 12-Month Startup Budget 00:00:00
- 7.3 Building Financial Projections for 3–5 Years 00:00:00
- 7.4 Setting Up a Business Bank Account 00:00:00
- 7.5 Understanding Merchant Services & Payment Gateways 00:00:00
- 7.6 Funding Sources: Self-Funding, Loans, Grants, Investors 00:00:00
- 7.7 Preparing a Pitch Deck for Investors 00:00:00
- 7.8 Introduction to Crowdfunding Platforms 00:00:00
- 7.9 Building Business Credit from Day One 00:00:00
- 7.10 – Understanding Business Credit Scores and Reporting Agencies 00:00:00
- 7.11 – Structuring Capital Contributions and Ownership Shares 00:00:00
- 7.12 – Navigating SBA Loan Programs and Application Processes 00:00:00
- 7.13 – Pitching to Angel Investors and Venture Capitalists 00:00:00
- 7.14 – Negotiating Investment Terms and Equity Percentages 00:00:00
- 7.15 – Understanding Convertible Notes and SAFE Agreements 00:00:00
- 7.16 – Government Grants and Economic Development Incentives 00:00:00
- 7.17 – Preparing Financial Statements for Funding Applications 00:00:00
- 7.18 – Setting Up an Accounting System from Day One 00:00:00
- 7.19 – Choosing Between Cash and Accrual Accounting Methods 00:00:00
- 7.20 – Automating Invoicing and Payment Collection 00:00:00
- 7.21 – Tracking Burn Rate and Runway for Startup Survival 00:00:00
- 7.22 – Creating a Financial Dashboard for Real-Time Monitoring 00:00:00
- 7.23 – Tax Registrations and Compliance Essentials 00:00:00
- 7.24 – Understanding Sales Tax, Payroll Tax, and Estimated Taxes 00:00:00
- 7.25 – Building a Reserve Fund for Emergencies 00:00:00
- 7.26 – Securing Business Insurance and Risk Mitigation Strategies 00:00:00
- 7.27 – Understanding Lines of Credit vs. Term Loans 00:00:00
- 7.28 – Leveraging Asset-Based Financing and Factoring 00:00:00
- 7.29 – Setting Up a Business PayPal, Stripe, or Square Account 00:00:00
- 7.30 – Preparing for Due Diligence from Potential Investors 00:00:00
- 7.31 – Managing Investor Relations Post-Funding 00:00:00
- 7.32 – Understanding Debt vs. Equity Financing Trade-Offs 00:00:00
- 7.33 – Creating a Profitable Pricing Model 00:00:00
- 7.34 – Break-Even Analysis and Margin Calculations 00:00:00
- 7.35 – Controlling Fixed vs. Variable Costs 00:00:00
- 7.36 – Setting Up Vendor Accounts with Net Payment Terms 00:00:00
- 7.37 – Using Business Credit Cards Strategically 00:00:00
- 7.38 – Negotiating with Suppliers for Better Terms 00:00:00
- 7.39 – Tracking KPIs for Financial Health 00:00:00
- 7.40 – Preparing for Financial Audits 00:00:00
- 7.41 – Managing Seasonal Cash Flow Fluctuations 00:00:00
- 7.42 – Creating a Funding Timeline for Scaling 00:00:00
- 7.43 – Understanding SAFE vs. Equity Crowdfunding 00:00:00
- 7.44 – Leveraging Peer-to-Peer Lending Platforms 00:00:00
- 7.45 – Applying for Minority, Women, and Veteran-Owned Business Funding 00:00:00
- 7.46 – Creating an Investor Update Newsletter 00:00:00
- 7.47 – Building Financial Models in Excel or Google Sheets 00:00:00
- 7.48 – Setting Up Internal Financial Controls and Approval Processes 00:00:00
- 7.49 – Forecasting Revenue for New Product Launches 00:00:00
- 7.50 – Preparing for Series A, B, and Beyond 00:00:00
- 7.51 – Understanding Business Entity Types for Tax Purposes 00:00:00
- 7.52 – How to Elect S-Corporation Status (IRS Form 2553) 00:00:00
- 7.53 – Tax Advantages of an S-Corp vs. LLC or Sole Proprietor 00:00:00
- 7.54 – Structuring Owner Compensation in an S-Corp 00:00:00
- 7.55 – Setting a Reasonable Salary for IRS Compliance 00:00:00
- 7.56 – Distributing Profits as Dividends in an S-Corp 00:00:00
- 7.57 – Avoiding Double Taxation in a C-Corp 00:00:00
- 7.58 – Understanding Pass-Through Taxation for LLCs and S-Corps 00:00:00
- 7.59 – Tax Implications of Retained Earnings in a Corporation 00:00:00
- 7.60 – Tracking and Reporting Shareholder Distributions 00:00:00
- 7.61 – Using an S-Corp to Reduce Self-Employment Taxes 00:00:00
- 7.62 – Understanding the Qualified Business Income (QBI) Deduction 00:00:00
- 7.63 – How Corporate Structure Impacts Retirement Plan Options 00:00:00
- 7.64 – Setting Up a Solo 401(k) or SEP IRA for Tax Savings 00:00:00
- 7.65 – Understanding Estimated Quarterly Taxes for Owners 00:00:00
- 7.66 – Managing Payroll Taxes as an Employer-Owner 00:00:00
- 7.67 – Writing Off Health Insurance Premiums as an S-Corp Owner 00:00:00
- 7.68 – Leveraging Depreciation and Section 179 Deductions 00:00:00
- 7.69 – Tracking Business Expenses for Maximum Deductions 00:00:00
- 7.70 – How to Deduct Home Office Expenses in a Corporation 00:00:00
- 7.71 – State and Local Tax Considerations for S-Corps 00:00:00
- 7.72 – Filing Requirements for S-Corps (Form 1120-S) 00:00:00
- 7.73 – Recordkeeping Requirements for IRS Audit Protection 00:00:00
- 7.74 – Strategic Year-End Tax Planning for Small Business Owners 00:00:00
- 7.75 – Working with a CPA to Optimize Tax Efficiency 00:00:00
- 7.76 – Introduction to Business Grants and How They Differ from Loans 00:00:00
- 7.77 – Understanding Eligibility Requirements for Grants 00:00:00
- 7.78 – Finding Federal Grants on Grants.gov 00:00:00
- 7.79 – Locating State and Local Government Grant Opportunities 00:00:00
- 7.80 – Identifying Private Foundation and Corporate Grants 00:00:00
- 7.81 – Leveraging Chamber of Commerce and Economic Development Grants 00:00:00
- 7.82 – Applying for Minority, Women, and Veteran-Owned Business Grants 00:00:00
- 7.83 – Understanding Industry-Specific Grant Opportunities 00:00:00
- 7.84 – Researching Nonprofit and Community Development Grants 00:00:00
- 7.85 – Writing a Compelling Grant Proposal 00:00:00
- 7.86 – Crafting a Strong Executive Summary for Grant Applications 00:00:00
- 7.87 – Budget Planning for Grant Applications 00:00:00
- 7.88 – Creating Measurable Objectives and Outcomes for Grants 00:00:00
- 7.89 – Collecting Supporting Documentation for Applications 00:00:00
- 7.90 – Avoiding Common Mistakes in Grant Applications 00:00:00
- 7.91 – Understanding Matching Funds Requirements 00:00:00
- 7.92 – How to Manage Multiple Grant Applications at Once 00:00:00
- 7.93 – Complying with Grant Reporting and Audit Requirements 00:00:00
- 7.94 – Tracking Grant Spending for Accountability 00:00:00
- 7.95 – Leveraging Grants for Business Expansion Without Debt 00:00:00
- 7.96 – Building Relationships with Grant Officers and Reviewers 00:00:00
- 7.97 – Using Letters of Support to Strengthen Applications 00:00:00
- 7.98 – Strategies for Reapplying After a Grant Rejection 00:00:00
- 7.99 – Combining Grants with Other Funding Sources for Maximum Impact 00:00:00
- 7.100 – Long-Term Grant Funding Strategy for Sustainable Growth 00:00:00
- 7.101 – Introduction: How to Build a Business Without Startup Capital 00:00:00
- 7.102 – Leveraging Skills You Already Have to Start Earning 00:00:00
- 7.103 – Using Service-Based Business Models with No Inventory Costs 00:00:00
- 7.104 – Freelancing and Consulting as a Zero-Cost Entry 00:00:00
- 7.105 – Selling Digital Products Without Upfront Investment 00:00:00
- 7.106 – Using Print-on-Demand for Merchandise with No Inventory Risk 00:00:00
- 7.107 – Affiliate Marketing as a No-Cost Revenue Stream 00:00:00
- 7.108 – Partnering with Businesses for Commission-Based Sales 00:00:00
- 7.109 – Using Social Media to Build a Client Base for Free 00:00:00
- 7.110 – Networking for Free Through Community and Online Groups 00:00:00
- 7.111 – Bartering Skills and Services to Access Resources You Need 00:00:00
- 7.112 – Crowdsourcing Ideas and Support Before Spending Money 00:00:00
- 7.113 – Creating a Minimum Viable Product (MVP) at Zero Cost 00:00:00
- 7.114 – Monetizing a Hobby or Passion Without Capital 00:00:00
- 7.115 – Building a Service Swap Network to Grow Without Cash 00:00:00
- 7.116 – Leveraging Free Online Tools for Marketing and Operations 00:00:00
- 7.117 – Partnering With Influencers for Revenue-Sharing Promotions 00:00:00
- 7.118 – Using Pre-Sales to Fund Your First Product or Service Launch 00:00:00
- 7.119 – Hosting Paid Workshops or Webinars Before Building a Full Business 00:00:00
- 7.120 – Renting or Borrowing Equipment Instead of Buying 00:00:00
- 7.121 – Starting a Home-Based Business to Avoid Overhead 00:00:00
- 7.122 – Monetizing Knowledge Through Ebooks, Courses, or Templates 00:00:00
- 7.123 – Leveraging Grant Funding to Launch Without Debt 00:00:00
- 7.124 – Building a Business Through Strategic Collaborations 00:00:00
- 7.125 – Scaling a No-Money Startup into a Full Revenue Operation 00:00:00
- 7.126 – Introduction to Government Contracting Opportunities 00:00:00
- 7.127 – Understanding Federal vs. State vs. Local Contracts 00:00:00
- 7.128 – Registering Your Business on SAM.gov 00:00:00
- 7.129 – Understanding NAICS Codes and Their Importance 00:00:00
- 7.130 – Completing Your SBA Profile for Visibility 00:00:00
- 7.131 – Becoming a Certified Small Business with the SBA 00:00:00
- 7.132 – Applying for 8(a) Business Development Program Certification 00:00:00
- 7.133 – Leveraging the HUBZone Program for Contract Preferences 00:00:00
- 7.134 – Applying for Women-Owned Small Business (WOSB) Certification 00:00:00
- 7.135 – Applying for Veteran-Owned Small Business (VOSB/SDVOSB) Certification 00:00:00
- 7.136 – Understanding GSA Schedules and How to Get Listed 00:00:00
- 7.137 – Finding Open Contract Opportunities on SAM.gov 00:00:00
- 7.138 – Using the SBA SubNet for Subcontracting Leads 00:00:00
- 7.139 – Responding to a Request for Proposal (RFP) Step-by-Step 00:00:00
- 7.140 – Understanding the Difference Between RFP, RFQ, and IFB 00:00:00
- 7.141 – Writing a Compliant Government Proposal 00:00:00
- 7.142 – Building Past Performance and Capability Statements 00:00:00
- 7.143 – Networking at Government Procurement Events 00:00:00
- 7.144 – Finding Contract Opportunities Through PTAC (Procurement Technical Assistance Centers) 00:00:00
- 7.145 – Partnering with Prime Contractors for Subcontract Work 00:00:00
- 7.146 – Understanding Federal Acquisition Regulations (FAR) Basics 00:00:00
- 7.147 – Managing Compliance and Reporting for Government Contracts 00:00:00
- 7.148 – Preparing for a Contract Performance Review or Audit 00:00:00
- 7.149 – Leveraging SBA Loan Programs for Government Contract Expansion 00:00:00
- 7.150 – Long-Term Strategies for Consistent Government Contract Wins 00:00:00
- 7.151 – Introduction to Nonprofit Financial Strategy 00:00:00
- 7.152 – Understanding 501(c)(3) and Other Nonprofit Tax Statuses 00:00:00
- 7.153 – Applying for Federal Nonprofit Tax-Exempt Status 00:00:00
- 7.154 – Applying for State-Level Tax Exemptions and Registrations 00:00:00
- 7.155 – Structuring a Nonprofit Budget for Transparency 00:00:00
- 7.156 – Setting Up a Nonprofit Bank Account and Internal Controls 00:00:00
- 7.157 – Understanding IRS Form 990 and Annual Filing Requirements 00:00:00
- 7.158 – Building a Chart of Accounts for Nonprofit Accounting 00:00:00
- 7.159 – Using Fund Accounting to Track Restricted and Unrestricted Funds 00:00:00
- 7.160 – Leveraging Nonprofit Grant Opportunities and Foundations 00:00:00
- 7.161 – Running Fundraising Campaigns Without Violating IRS Rules 00:00:00
- 7.162 – Hosting Events for Fundraising and Awareness 00:00:00
- 7.163 – Building Corporate Sponsorship and Partnership Programs 00:00:00
- 7.164 – Leveraging Donor-Advised Funds and Major Gifts 00:00:00
- 7.165 – Applying for Federal and State Nonprofit Grants 00:00:00
- 7.166 – Understanding Matching Gift Programs from Employers 00:00:00
- 7.167 – Creating an Annual Report to Attract Funders 00:00:00
- 7.168 – Managing Donor Relationships and Retention 00:00:00
- 7.169 – Using Online Donation Platforms Effectively 00:00:00
- 7.170 – Creating and Tracking In-Kind Contributions 00:00:00
- 7.171 – Establishing a Nonprofit Endowment for Long-Term Sustainability 00:00:00
- 7.172 – Navigating Audits and Compliance for Nonprofits 00:00:00
- 7.173 – Recruiting and Training a Strong Nonprofit Board 00:00:00
- 7.174 – Diversifying Revenue Streams Beyond Donations 00:00:00
- 7.175 – Scaling Nonprofit Programs While Maintaining Mission Alignment 00:00:00
- 7.176 – Building Long-Term Relationships with Investors 00:00:00
- 7.177 – Preparing and Distributing Quarterly Investor Reports 00:00:00
- 7.178 – Navigating Dilution in Later Funding Rounds 00:00:00
- 7.179 – Planning and Executing an Exit Strategy for Investors 00:00:00
- 7.180 – Understanding IPO Basics for Small Businesses 00:00:00
- 7.181 – Hosting Annual Investor Meetings and Presentations 00:00:00
- 7.182 – Creating an Investor Onboarding Process 00:00:00
- 7.183 – Using Data Dashboards to Keep Investors Informed 00:00:00
- 7.184 – Negotiating Board Seats and Voting Rights 00:00:00
- 7.185 – Managing Investor Expectations During Economic Downturns 00:00:00
- 7.186 – Building Trust Through Transparent Communication 00:00:00
- 7.187 – Structuring Equity Classes for Different Investor Types 00:00:00
- 7.188 – Protecting Minority Shareholder Interests 00:00:00
- 7.189 – Leveraging Investor Networks for Business Development 00:00:00
- 7.190 – Understanding Convertible Debt in Investor Deals 00:00:00
- 7.191 – Handling Investor Disputes and Conflicts 00:00:00
- 7.192 – Creating Performance-Based Investor Agreements 00:00:00
- 7.193 – Establishing an Investor Exit Timeline 00:00:00
- 7.194 – Preparing for Secondary Share Sales 00:00:00
- 7.195 – Leveraging Strategic Investors for Industry Access 00:00:00
- 7.196 – Crafting Clear Dividend and Profit Distribution Policies 00:00:00
- 7.197 – Managing Investor Relations Post-IPO 00:00:00
- 7.198 – Building Long-Term Loyalty with Early Investors 00:00:00
- 7.199 – Utilizing Investor Feedback to Improve Operations 00:00:00
- 7.200 – Aligning Investor Goals with Company Mission 00:00:00
- 7.201 – Introduction to Alternative and Creative Financing Options 00:00:00
- 7.202 – Revenue-Based Financing for Sustainable Growth 00:00:00
- 7.203 – Royalty Financing for Product and Intellectual Property 00:00:00
- 7.204 – Equity Crowdfunding Fundamentals 00:00:00
- 7.205 – Case Studies in Successful Crowdfunding Campaigns 00:00:00
- 7.206 – Tokenized Fundraising and Blockchain Securities 00:00:00
- 7.207 – Peer-to-Peer Lending Platforms for Small Business 00:00:00
- 7.208 – Micro-Investing Platforms for Early-Stage Companies 00:00:00
- 7.209 – Pre-Selling Products to Generate Upfront Capital 00:00:00
- 7.210 – Selling Service Packages in Advance for Cash Flow 00:00:00
- 7.211 – Leveraging Customer Loyalty Programs as Funding Sources 00:00:00
- 7.212 – Partner Financing: Getting Suppliers or Clients to Invest 00:00:00
- 7.213 – Community Development Financial Institutions (CDFIs) 00:00:00
- 7.214 – Angel Syndicates and Group Investor Models 00:00:00
- 7.215 – Shared Ownership and Cooperative Financing Models 00:00:00
- 7.216 – Barter Exchanges to Reduce Capital Outlay 00:00:00
- 7.217 – Corporate Sponsorships for Product or Event Launches 00:00:00
- 7.218 – Licensing Intellectual Property for Ongoing Revenue 00:00:00
- 7.219 – Renting or Leasing Assets Instead of Buying 00:00:00
- 7.220 – Strategic Alliances for Joint Funding Opportunities 00:00:00
- 7.221 – Selling Non-Core Assets to Raise Capital 00:00:00
- 7.222 – Leveraging Purchase Order Financing for Big Contracts 00:00:00
- 7.223 – Vendor Financing Agreements to Defer Costs 00:00:00
- 7.224 – Using Factoring for Immediate Cash from Receivables 00:00:00
- 7.225 – Combining Multiple Alternative Funding Sources 00:00:00
- 7.226 – Introduction to Business Risk and Contingency Planning 00:00:00
- 7.227 – Conducting a Comprehensive Financial Risk Assessment 00:00:00
- 7.228 – Identifying Vulnerabilities in Your Revenue Model 00:00:00
- 7.229 – Creating a Contingency Budget for Emergencies 00:00:00
- 7.230 – Establishing an Emergency Fund for Business Operations 00:00:00
- 7.231 – Securing Emergency Credit Lines in Advance 00:00:00
- 7.232 – Building a Cash Flow Buffer for Seasonal Downturns 00:00:00
- 7.233 – Developing a Crisis Communication Plan for Stakeholders 00:00:00
- 7.234 – Funding Recovery Strategies After a Failed Product Launch 00:00:00
- 7.235 – Diversifying Revenue Streams to Reduce Risk 00:00:00
- 7.236 – Protecting Business Assets with Legal Structures 00:00:00
- 7.237 – Insurance Policies That Guard Against Revenue Loss 00:00:00
- 7.238 – Scenario Planning for Economic Recessions 00:00:00
- 7.239 – Creating Backup Supply Chain Arrangements 00:00:00
- 7.240 – Disaster Recovery Planning for Physical Locations 00:00:00
- 7.241 – Building a Crisis Management Team for Financial Decisions 00:00:00
- 7.242 – Integrating Risk Management into Strategic Planning 00:00:00
- 7.243 – Contract Clauses That Reduce Financial Liability 00:00:00
- 7.244 – Preparing Alternative Business Models for Emergencies 00:00:00
- 7.245 – Leveraging Government Aid and Relief Programs in Crises 00:00:00
- 7.246 – Technology and Cybersecurity Risk Mitigation 00:00:00
- 7.247 – Employee Retention Strategies During Financial Strain 00:00:00
- 7.248 – Protecting Intellectual Property in Times of Instability 00:00:00
- 7.249 – Monitoring Early Warning Signs of Financial Trouble 00:00:00
- 7.250 – Reviewing and Updating Your Contingency Plan Annually 00:00:00
- 7.251 – Introduction to Global Business Expansion Strategies 00:00:00
- 7.252 – Understanding Export-Import Financing Options 00:00:00
- 7.253 – Leveraging International Development Grants 00:00:00
- 7.254 – Navigating Trade Agreements and Tariff Impacts 00:00:00
- 7.255 – Managing Currency Exchange Risks in Global Operations 00:00:00
- 7.256 – Finding Foreign Investors and Strategic Partners 00:00:00
- 7.257 – Setting Up Overseas Bank Accounts and Payment Systems 00:00:00
- 7.258 – Understanding International Tax Compliance Requirements 00:00:00
- 7.259 – Adapting Financial Models for Multiple Countries 00:00:00
- 7.260 – Working with Export Credit Agencies for Risk Protection 00:00:00
- 7.261 – Applying for Global Trade and Export Assistance Programs 00:00:00
- 7.262 – Understanding Cross-Border Payment Regulations 00:00:00
- 7.263 – Leveraging International Chambers of Commerce for Funding Leads 00:00:00
- 7.264 – Partnering with Local Distributors for Market Entry 00:00:00
- 7.265 – Securing Government Incentives for International Expansion 00:00:00
- 7.266 – Funding Joint Ventures in Foreign Markets 00:00:00
- 7.267 – Building Localized Marketing Budgets for Overseas Growth 00:00:00
- 7.268 – Managing International Shipping and Logistics Costs 00:00:00
- 7.269 – Recruiting and Paying International Teams 00:00:00
- 7.270 – Using Foreign Direct Investment (FDI) to Expand Operations 00:00:00
- 7.271 – Navigating Political and Economic Risk in Global Markets 00:00:00
- 7.272 – Leveraging Cultural Competence for Business Success Abroad 00:00:00
- 7.273 – Using Multilateral Development Banks for Project Funding 00:00:00
- 7.274 – Monitoring International Market Trends for Expansion Opportunities 00:00:00
- 7.275 – Creating a Long-Term Global Funding Strategy 00:00:00
- 7.276 – Introduction to Partnerships and Joint Ventures 00:00:00
- 7.277 – Identifying Potential Partners with Aligned Goals 00:00:00
- 7.278 – Evaluating the Financial Stability of Potential Partners 00:00:00
- 7.279 – Structuring Joint Ventures for Shared Financial Success 00:00:00
- 7.280 – Creating Co-Branding Agreements with Revenue Sharing 00:00:00
- 7.281 – Partnering with Nonprofits for Co-Funded Projects 00:00:00
- 7.282 – Leveraging Industry Alliances for Better Funding Terms 00:00:00
- 7.283 – Building Strategic Partnerships to Access New Markets 00:00:00
- 7.284 – Establishing Cross-Promotion Agreements with Partners 00:00:00
- 7.285 – Sharing R&D Costs Through Collaborative Ventures 00:00:00
- 7.286 – Partnering with Universities for Innovation Grants 00:00:00
- 7.287 – Negotiating Equity Splits in Joint Ventures 00:00:00
- 7.288 – Structuring Profit-Sharing Agreements Effectively 00:00:00
- 7.289 – Creating Joint Marketing and Sales Budgets 00:00:00
- 7.290 – Leveraging Partner Networks for Lead Generation 00:00:00
- 7.291 – Establishing Governance Structures for Partnerships 00:00:00
- 7.292 – Managing Partnership Conflicts and Disputes 00:00:00
- 7.293 – Building Long-Term Partnership Renewal Strategies 00:00:00
- 7.294 – Integrating Partnerships into Company Growth Plans 00:00:00
- 7.295 – Measuring ROI from Partnerships and Joint Ventures 00:00:00
- 7.296 – Navigating Legal Compliance in Multi-Partner Agreements 00:00:00
- 7.297 – Protecting Intellectual Property in Collaborative Projects 00:00:00
- 7.298 – Planning Exit Strategies for Joint Ventures 00:00:00
- 7.299 – Scaling Partnerships from Local to National to Global 00:00:00
- 7.300 – Building a Partnership Portfolio for Sustainable Growth 00:00:00
- 7.301 – Introduction to Initial Public Offerings (IPOs) 00:00:00
- 7.302 – Determining if an IPO is the Right Strategy for Your Company 00:00:00
- 7.303 – Assessing Readiness: Financial, Operational, and Cultural Factors 00:00:00
- 7.304 – Building a Pre-IPO Task Force and Leadership Team 00:00:00
- 7.305 – Conducting Internal Financial Audits Before Going Public 00:00:00
- 7.306 – Establishing Strong Corporate Governance for IPO Readiness 00:00:00
- 7.307 – Strengthening Brand Reputation and Market Position Before Launch 00:00:00
- 7.308 – Developing a Long-Term Growth Narrative for Investors 00:00:00
- 7.309 – Cleaning Up the Capital Structure Before Filing 00:00:00
- 7.310 – Preparing Historical Financial Statements for Public Review 00:00:00
- 7.311 – Understanding SEC Requirements for Public Companies 00:00:00
- 7.312 – Navigating the S-1 Registration Statement Process 00:00:00
- 7.313 – Complying with the Sarbanes-Oxley Act Requirements 00:00:00
- 7.314 – Engaging Legal Counsel and Underwriters for an IPO 00:00:00
- 7.315 – Structuring Corporate Bylaws for Public Trading 00:00:00
- 7.316 – Understanding Securities Laws in Domestic IPOs 00:00:00
- 7.317 – Navigating International IPO Compliance for Cross-Border Listings 00:00:00
- 7.318 – Filing State-Level “Blue Sky” Securities Registrations 00:00:00
- 7.319 – Working with Financial Regulators and Market Authorities 00:00:00
- 7.320 – Establishing Investor Relations Policies Pre-Launch 00:00:00
- 7.321 – Traditional IPOs vs. Direct Listings 00:00:00
- 7.322 – Special Purpose Acquisition Companies (SPAC) Mergers 00:00:00
- 7.323 – Reverse Mergers as an Alternative to Traditional IPOs 00:00:00
- 7.324 – Choosing Between Domestic and Foreign Stock Exchanges 00:00:00
- 7.325 – Understanding Primary vs. Secondary Share Offerings 00:00:00
- 7.326 – Issuing Common Stock vs. Preferred Stock in an IPO 00:00:00
- 7.327 – Lock-Up Periods and Insider Selling Rules 00:00:00
- 7.328 – Dilution Impact of New Share Issuance 00:00:00
- 7.329 – Structuring Share Classes for Voting Rights 00:00:00
- 7.330 – Setting the Right IPO Pricing Strategy 00:00:00
- 7.331 – Developing the IPO Prospectus for Investor Outreach 00:00:00
- 7.332 – Creating a Roadshow to Market the IPO to Institutional Investors 00:00:00
- 7.333 – Using Digital Platforms to Increase IPO Awareness 00:00:00
- 7.334 – Engaging Analysts and Financial Media Pre-Launch 00:00:00
- 7.335 – Building Retail Investor Interest in the Offering 00:00:00
- 7.336 – Handling Pre-IPO Private Placements 00:00:00
- 7.337 – Coordinating with Underwriters for Share Allocation 00:00:00
- 7.338 – Managing Demand During the IPO Subscription Period 00:00:00
- 7.339 – Closing the IPO and Listing on the Exchange 00:00:00
- 7.340 – First Day of Trading: Managing Market Expectations 00:00:00
- 7.341 – Transitioning to Life as a Public Company 00:00:00
- 7.342 – Meeting Ongoing SEC Filing Requirements (10-K, 10-Q, 8-K) 00:00:00
- 7.343 – Managing Shareholder Communications and Annual Meetings 00:00:00
- 7.344 – Maintaining Analyst and Investor Relationships Post-IPO 00:00:00
- 7.345 – Expanding the Board to Meet Public Company Standards 00:00:00
- 7.346 – Implementing Enhanced Internal Controls and Compliance Measures 00:00:00
- 7.347 – Managing Stock Price Volatility and Market Perception 00:00:00
- 7.348 – Leveraging IPO Proceeds for Strategic Growth Initiatives 00:00:00
- 7.349 – Planning for Follow-On Offerings and Secondary Sales 00:00:00
- 7.350 – Building a Long-Term Capital Markets Strategy After the IPO 00:00:00
-
Section
8Phase 8 – Business Planning
- 8.1 Writing a Complete Business Plan Step-by-Step 00:00:00
- 8.2 Crafting a Strong Executive Summary 00:00:00
- 8.3 Market Analysis & Competitive Positioning in Your Plan 00:00:00
- 8.4 Outlining Your Marketing & Sales Strategy 00:00:00
- 8.5 Building Your Operations Plan 00:00:00
- 8.6 Organizational Structure & Management Roles 00:00:00
- 8.7 Financial Projections & Break-Even Analysis 00:00:00
- 8.8 Business Plan Appendices & Supporting Documents 00:00:00
- 8.9 Adapting Your Plan for Investors vs. Internal Use 00:00:00
-
Section
9Phase 9 – Branding & Identity
- 9.1 Choosing a Brand Name That Sticks 00:00:00
- 9.2 Designing a Logo That Represents Your Business 00:00:00
- 9.3 Selecting Brand Colors, Fonts & Style Guides 00:00:00
- 9.4 Writing Your Brand Story & Value Proposition 00:00:00
- 9.5 Creating Brand Messaging for Consistency 00:00:00
- 9.6 Brand Voice Development for All Communications 00:00:00
- 9.7 Protecting Your Brand Identity Legally 00:00:00
-
Section
10Phase 10 – Product & Service Development
- 10.1 Designing Your Core Offer 00:00:00
- 10.2 Creating a Minimum Viable Product (MVP) 00:00:00
- 10.3 Packaging & Presentation for Maximum Appeal 00:00:00
- 10.4 Service Delivery Models: In-Person, Digital, Hybrid 00:00:00
- 10.5 Quality Control Systems 00:00:00
- 10.6 Collecting and Using Customer Feedback for Iteration 00:00:00
-
Section
11Phase 11 – Pre-Launch Marketing
- 11.1 Building Pre-Launch Buzz with Social Media 00:00:00
- 11.2 Setting Up an Email List Before Launch 00:00:00
- 11.3 Creating a Landing Page That Converts 00:00:00
- 11.4 Running a Small Beta Test with Select Customers 00:00:00
- 11.5 Early-Stage PR & Media Outreach 00:00:00
- 11.6 Leveraging Partnerships to Build Early Awareness 00:00:00
-
Section
12Phase 12 – Sales & Customer Acquisition
- 12.1 Building Your Sales Funnel from Scratch 00:00:00
- 12.2 Lead Generation Tactics for Startups 00:00:00
- 12.3 Sales Psychology & Closing Strategies 00:00:00
- 12.4 Handling Customer Objections Effectively 00:00:00
- 12.5 Setting Up a CRM (Customer Relationship Management) System 00:00:00
- 12.6 Structuring Introductory Offers to Drive First Sales 00:00:00
-
Section
13Phase 13 – Post-Launch Operations
- 13.1 Standard Operating Procedures (SOPs) for Consistency 00:00:00
- 13.2 Inventory Management & Supply Chain Setup 00:00:00
- 13.3 Hiring & Training Your First Employees 00:00:00
- 13.4 Outsourcing vs. In-House Staff Decisions 00:00:00
- 13.5 Building a Company Culture from Day One 00:00:00
- 13.6 Time Management for Founders 00:00:00
-
Section
14Phase 14 – Marketing for Growth
- 14.1 Content Marketing for Long-Term SEO 00:00:00
- 14.2 Paid Ads: Google, Facebook, Instagram, TikTok 00:00:00
- 14.3 Influencer Collaborations & Affiliate Marketing 00:00:00
- 14.4 Hosting Events, Webinars, and Workshops 00:00:00
- 14.5 PR Campaigns & Getting Media Coverage 00:00:00
- 14.6 Measuring ROI Across Marketing Channels 00:00:00
-
Section
15Phase 15 – Scaling & Expansion
- 15.1 Adding New Revenue Streams 00:00:00
- 15.2 Expanding to New Markets or Locations 00:00:00
- 15.3 Strategic Partnerships & Joint Ventures 00:00:00
- 15.4 Licensing & Franchising Opportunities 00:00:00
- 15.5 Scaling Through Technology & Automation 00:00:00
- 15.6 Preparing for International Expansion 00:00:00
-
Section
16Phase 16 – Advanced Financial Management
-
Section
17Phase 17 – Exit Strategy & Legacy
- 17.1 Knowing When & How to Sell Your Business 00:00:00
- 17.2 Preparing for a Merger or Acquisition 00:00:00
- 17.3 Building Your Business for Investor Appeal 00:00:00
- 17.4 Succession Planning for Family-Owned Businesses 00:00:00
- 17.5 Transitioning from Owner to Advisor Role 00:00:00
- 17.6 Creating Long-Term Passive Income from Your Business 00:00:00
- 17.7 Building a Legacy Beyond the Business 00:00:00
-
Section
18E-commerce Store (Own Inventory)
-
Section
19Dropshipping Business
-
Section
20Print-on-Demand Store
-
Section
21Amazon FBA Seller
-
Section
22eBay Reseller
-
Section
23Etsy Handmade Goods Seller
-
Section
24Affiliate Marketing Website
-
Section
25Blogging for Ad Revenue
-
Section
26Podcast Production & Monetization
-
Section
27YouTube Channel Monetization
-
Section
28Online Course Creator
-
Section
29Membership Site Business
-
Section
30SaaS (Software as a Service) Company
-
Section
31Mobile App Development Company
-
Section
32Website Design Agency
-
Section
33Digital Marketing Agency
-
Section
34Social Media Management Business
-
Section
35SEO Consulting Service
-
Section
36Email Marketing Service
-
Section
37Copywriting Business
-
Section
38Graphic Design Agency
-
Section
39UI/UX Design Studio
-
Section
40Virtual Assistant Business
-
Section
41Stock Photography Sales
-
Section
42Digital Template Marketplace
-
Section
43Restaurant (Full-Service)
-
Section
44Café or Coffee Shop
-
Section
45Food Truck
-
Section
46Catering Company
-
Section
47Meal Prep Delivery Service
-
Section
48Personal Chef Services
-
Section
49Home Baking Business
-
Section
50Ice Cream Shop
-
Section
51Juice or Smoothie Bar
-
Section
52Specialty Food Store
-
Section
53Microbrewery or Taproom
-
Section
54Winery or Wine Tasting Room
-
Section
55Distillery
-
Section
56Gourmet Snack Brand
-
Section
57Cooking Classes (In-Person or Online)
-
Section
58Personal Training Business
-
Section
59Yoga Studio
-
Section
60Pilates Studio
-
Section
61Martial Arts School
-
Section
62CrossFit Gym
-
Section
63Cycling or Spin Studio
-
Section
64Dance School
-
Section
65Health Coaching
-
Section
66Nutrition Counseling
-
Section
67Meditation & Mindfulness Coaching
-
Section
68Wellness Retreat Business
-
Section
69Holistic Therapy Practice
-
Section
70Massage Therapy Business
-
Section
71Acupuncture Clinic
-
Section
72Chiropractic Practice
-
Section
73Hair Salon
-
Section
74Barbershop
-
Section
75Nail Salon
-
Section
76Day Spa
-
Section
77Mobile Beauty Services
-
Section
78Makeup Artist Business
-
Section
79Eyelash Extension Studio
-
Section
80Skincare Product Line
-
Section
81Cosmetic Tattooing (Microblading)
-
Section
82Men’s Grooming Products Brand
-
Section
83Handmade Jewelry Business
-
Section
84Candle Making Business
-
Section
85Soap & Bath Product Business
-
Section
86Custom Furniture Making
-
Section
87Woodworking Business
-
Section
88Pottery Studio
-
Section
89Painting & Fine Art Sales
-
Section
90Photography Business
-
Section
91Videography Business
-
Section
92Photo Booth Rental
-
Section
93Graphic T-Shirt Brand
-
Section
94Art Gallery
-
Section
95Mural Painting Services
-
Section
96Calligraphy & Invitation Design
-
Section
97Tutoring Services
-
Section
98Test Prep Company
-
Section
99Language School
-
Section
100STEM Education Center
-
Section
101Music Lessons Business
-
Section
102Art Classes Business
-
Section
103Dance Classes Business
-
Section
104Professional Certification Training
-
Section
105Corporate Training Company
-
Section
106Career Coaching
-
Section
107Life Coaching
-
Section
108Public Speaking Training
-
Section
109College Admissions Consulting
-
Section
110Homeschool Curriculum Provider
-
Section
111E-learning Platform Development
-
Section
112Residential Cleaning Service
-
Section
113Commercial Cleaning Service
-
Section
114Carpet Cleaning Business
-
Section
115Window Cleaning Business
-
Section
116Handyman Services
-
Section
117Home Remodeling Contractor
-
Section
118Plumbing Business
-
Section
119Electrical Services
-
Section
120HVAC Installation & Repair
-
Section
121Painting Services
-
Section
122Roofing Company
-
Section
123Landscaping Services
-
Section
124Lawn Care Services
-
Section
125Pest Control Business
-
Section
126Pool Cleaning & Maintenance
-
Section
127Real Estate Brokerage
-
Section
128Real Estate Investment Company
-
Section
129Property Management Company
-
Section
130Home Staging Business
-
Section
131Interior Design Services
-
Section
132Short-Term Rental Hosting Business
-
Section
133Car Detailing Service
-
Section
134Auto Repair Shop
-
Section
135Tire Shop
-
Section
136Car Wash
-
Section
137Mobile Mechanic Service
-
Section
138Auto Body & Paint Shop
-
Section
139Motorcycle Repair Shop
-
Section
140Vehicle Wrap & Decal Business
-
Section
141Rideshare Driving (Uber, Lyft)
-
Section
142Delivery Service Business
-
Section
143Daycare Center
-
Section
144In-Home Childcare Business
-
Section
145Nanny Placement Agency
-
Section
146Babysitting Service
-
Section
147Children’s Activity Center
-
Section
148Kids’ Tutoring Center
-
Section
149After-School Program
-
Section
150Summer Camp Business
-
Section
151Birthday Party Planning Service
-
Section
152Children’s Clothing Brand
-
Section
153Toy Design & Sales
-
Section
154Pet Grooming Salon
-
Section
155Pet Boarding & Daycare
-
Section
156Pet Sitting Service
-
Section
157Dog Walking Service
-
Section
158Pet Training Business
-
Section
159Mobile Vet Service
-
Section
160Pet Photography
-
Section
161Pet Supply Store
-
Section
162Homemade Pet Treat Business
-
Section
163Exotic Pet Care Services
-
Section
164Bed & Breakfast
-
Section
165Boutique Hotel
-
Section
166Vacation Rental Business
-
Section
167Tour Guide Service
-
Section
168Travel Agency
-
Section
169Cruise Booking Specialist
-
Section
170Destination Wedding Planning
-
Section
171Adventure Tourism Company
-
Section
172RV Rental Business
-
Section
173Event Planning Company
-
Section
174Wedding Planning Business
-
Section
175Corporate Event Planning
-
Section
176DJ Services
-
Section
177Live Band or Music Group
-
Section
178Event Lighting & Sound Rental
-
Section
179Party Equipment Rentals
-
Section
180Photo Booth Rentals
-
Section
181Comedy Show Production
-
Section
182Talent Booking Agency
-
Section
183Custom Metal Fabrication
-
Section
1843D Printing Service
-
Section
185Product Prototyping Business
-
Section
186Packaging Manufacturing
-
Section
187Clothing Manufacturing
-
Section
188Private Label Product Manufacturing
-
Section
189Soap & Detergent Production
-
Section
190Small-Batch Food Manufacturing
-
Section
191Furniture Manufacturing
-
Section
192Electronics Assembly
-
Section
193Solar Panel Installation
-
Section
194Wind Energy Solutions Provider
-
Section
195Electric Vehicle Charging Station Installation
-
Section
196Recycling Collection Service
-
Section
197Upcycled Furniture Business
-
Section
198Sustainable Fashion Brand
-
Section
199Eco-Friendly Cleaning Products
-
Section
200Organic Farming
-
Section
201Hydroponic Farming Business
-
Section
202Compost Collection Service
-
Section
203Business Consulting
-
Section
204Accounting Firm
-
Section
205Bookkeeping Services
-
Section
206Financial Planning Firm
-
Section
207Tax Preparation Service
-
Section
208Legal Practice
-
Section
209Immigration Consulting
-
Section
210Notary Public Service
-
Section
211Insurance Agency
-
Section
212Market Research Firm
-
Section
213PR & Communications Agency
-
Section
214HR Consulting Firm
-
Section
215Safety & Compliance Consulting
-
Section
216Security Guard Service
-
Section
217Private Investigation Firm